On-Demand Videos


Sell The Cause, Not the Party

Your fundraising auction event should be a great party that keeps guests buzzing and anxious to return next year, but not at the expense of losing the message of your cause. This Facebook Live video recorded at the AFP 2017 Annual Conference discusses ways to build the message of who your organization is and why support is important into every piece of your event, from the save the date announcement to the end of event night, in ways that enhance the décor and party atmosphere so you get the best of both worlds. A fabulous event with your cause front and center.

Revenue Enhancers: Beyond the Raffle

Raffles and revenue enhancers. What are they? Why should we do them? How can we make them interesting? This Facebook Live video recorded at the AFP 2017 Annual Conference covers a variety of ways to conduct a raffle or similar activity at your next fundraising auction with raffles and revenue enhancers that can be held during the reception, the live auction, and even post-event.

Marketing Your Auction Items

Your auction is a centerpiece to your fundraising event and you want your guests to be excited to shop to support your cause. With all the messages we receive each day, breaking through the clutter can be a challenge. This webinar is designed to give you tips & ideas for how to create great auction content and how to market it to your bidders at every step of the event process.

This webinar covers:

  • Ideas for packaging donations into lots designed to sell
  • Writing auction descriptions adaptable to multiple formats
  • Pre-event marketing campaigns for email & social media
  • How to create compelling – and complimentary! – print & digital collateral
  • Display ideas to showcase items in your event space

Click here to view the webinar on the Greater Giving website.